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Behavioural Strategy
The smartest move 

Small business owners

 Independent consultants 

Coaches

Solo practitioners 

  • You have a product or a service to promote or a program to implement and you want your customers, employees, patients or users to take a specific action so you can move forward - or, you want to help your clients adopt a specific behaviour, to make their lives better

  • You have tried various ways to make them take the action you want, but results are not as good as you want them to be - you feel you need a different way to make it happen

  • You are busy and in a hurry for better results - no time for a long training on complex concepts. You need to get easy to apply, proven tactics quickly, that you can start using today.​​​

Time for a science-backed move

to break through

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The Shield
Audit + Strategy

Know the hidden ennemy

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I'll go through all your current business processes and customer touchpoints to do a comprehensive Behavioural Audit.

 

 

 

It'll uncover at what exact points, in your processes, the desired action is blocked. This Audit will show you the hidden elements that make your customers, users, employees or patients drop out while you believe (and wish) they are still on board.

You'll know at WHAT exact points in your process they leave and WHY, despite the quality of your product or service. This is rarely what you think it is.

You'll have risk-proof processes, thanks to science-backed techniques that will break down barriers and will mend the gaps to enable desired behaviour to happen.

 

 

 

 

In this option you'll get:

  • Clear risk map: You'll know in which specific areas of your processes the desired behaviour is blocked

  • Drop-out prediction: I'll predict at what exact points your customer, user, patient or employee will drop out without your noticing. You'll know what is threatening behind the scenes

  • Risk level: You'll know the level of risk in each area and which areas are letting you down the most

  • Priority focus: You'll know which points in your process you need to modify urgently, to stop further loss

  • Actionable Insight - what, why: You'll get behavioural explanations on what your customer or user “sees” in each risk point of your process, that stops them from taking action, and I'll explain why (this is rarely what you think they see)

  • A list of customers' biases at play, in your specific case, that stop them from doing what you want without your noticing, to keep for further reference.

 

  • Expert recommendations: You'll get Science-backed tactics, based on Neuroscience and Cognitive Psychology, to neutralise risk in the main risk areas, and to (re)direct their actions towards the direction you want. You'll reach your goal faster and easier.

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The Blueprint
Behavioural Strategy

Use the winning sequence

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Come with one pressing business issue and let me know what action you want to see happening.

 

 

 

I'll take off 80% of your current effort and actions, only to focus on the few essential things that -according to science- will remove the obstacles, in your specific issue, and will make your customers do what you want them to do.

I'll show you how to stop loss now and how to be back on the right track, using tailored, concrete science-backed tweaks to insert in what you are alredy doing, to unblock results.

You'll know what to do, why and in what order, to influence the behaviour you have in mind.

 

 

 

 

 

 

In this option you'll get:

  • Clarity: You'll know what exact elements in what you are currently doing cause loss and block the desired behaviour from happening

  •  Safety: You'll know what to discard immediately to stop further loss

  • The right focus -You'll know the main areas to focus/work on urgently, to stop struggling and to unblock results

  • Science-based strategic moves: I'll give you scientific, evidence-based, yet easy to follow directions, to help you structure and prioritise your efforts, in order to address your issue the proven way and to move forward faster.

  • A cheat-sheet with the main blocking biases in play in your case, including a short definition, for further use and reference.

 

 

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Sudden Skill
1:1 training

Do it yourself

Express Training

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Come to learn influence fundamentals, to influence action by yourself, the scientific way. 

 

Gain significant clarity and transposable skill.

 

 Know what to do, from the beginning, when you want to make others do what you want.

124 000 000.

That's the number of entries in a google search for the question "how to influence customer behaviour".

Which one is the right for you?

Been in that situation again where you dearly wished you had some magic power - or know how - to make them do something you want, and leave the confusion behind?

Want some magic in your fingertips that you can actually use right away?

Time to get Sudden Skill

This is an express, one to one, live, one-hour power training on fundamental influence concepts, that will help you do it yourself and be on the right track, every time you need to make others take the action you want.

You'll have a glimpse on how the brain really works when your customer is about to make a decision or to take action. You'll understand why they don't do what you expect them to do and, of course, what to do about it.

We"ll walk together through some essential, unconscious influence concepts that, when using them in the right way, will give you confidence and control every time you want to make others do something specific.

You'll know what to do, and in what order, to start getting better results.

You'll be able to spot instantly when your persuasion moves are wrong, according to science, and how to replace them with what works.

You'll probably have to wave some assumptions goodbye (we know it hurts).

In this training you'll learn:

  • The 3 reasons why others don't do what you want them to, despite the quality of your product or service and how to avoid them

  •  The influence "must do" you overlook that ruins your efforts

  • Where and how to start to be on the right track

  • What NOT to do to influence action (that you usually do)

  • The essential influence enablers your need to use first to start seeing results

  • The most common influence boosters to use regularly for better results

 

 

Choose your influence tool now

and get the know how

For those who want to unblock 
their entire business
For those who want to unblock
one specific business area
For those who want to get influence skills
to be in control

 

The Shield

 

55min intro virtual meeting to prepare a BE* audit of all of your client touchpoints

Comprehensive red flag points list

List of most risky customer drop out points

BE* explanation on WHY customers will leave in the identified drop out points

A list of customer biases that block behaviour in​ priority areas

Science-based recommendations to counteract risk and to unblock behaviour

Slidepack or PDF file summarising results and recommendations

55 min virtual meeting to discuss results**

 

Two weeks unlimited Q&A by email**

Additional work sessions on demand**

From 8000

Click to contact us

Most popular for small businesses 

The Blueprint

 

Pre-work and research by me, on your case, before the live session

55min virtual, live session to discuss  your issue

BE* diagnosis - where behaviour is currently blocked in your process

Behavioural focus: identify points to insert psychology-based tweaks that unblock the desired action

Elements to discard to

immediately stop further loss

 

Cheat-sheet with a recap of the main obstacles + solutions

890

Click to book

Sudden Skill

 

55min 1:1 online live training session

to gain transposable skill***

Fundamental unconscious influence principles structured to help you DIY

The 3 reasons why others don't do

what you want them to

 The influence "must do" you overlook that ruins your efforts

Where and how to start, to be on the right track

What NOT to do to influence action

     

The main influence enablers your need to use first to start seeing results

The most common influence boosters to use regularly

595
Only 2 individual sessions 
per month

*  BE: Behavioural

** With additional cost

*** The training will take into account your specific business objectives

Before booking, please read our Terms and Conditions.

In need for some quick, urgent advice instead? 
We've got you covered.
Check out our science-backed quick wins.

Get in touch

Have questions about Behavioural strategy sessions, training or speaking engagements? 

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